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24mm Zeiss MUCH cheaper in Austria??

Discussion in 'Sony Alpha E-Mount Lenses' started by Poki, Jan 2, 2012.

  1. Poki

    Poki TalkEmount Hall of Famer

    Aug 30, 2011
    I just discovered that Sony charges "just" 819 Euro for the 24mm f/1.8 Carl Zeiss lens here in Austria. Strange, because in Germany they sell it for 999 Euro! :O

    I instantly checked the prices elsewhere, and in the german online shops which are usually the cheapest (normally it's ALWAYS cheaper to import from Germany than buy in Austria) are all selling it from 970 up. Then I checked Austria stores ... they sell it for 799 Euro! One store has it in stock - for 826 shipped. A look on the EU prize comparison reveals that it's nowhere as cheap as here in Austria.

    So what's the reason for this? A mistake from Sony? The taxes in Austria are actually HIGHER than in Germany, so I don't know whats up ... Now I wish I could spend that much money on a lens (I actually have it, but I somehow refuse to spend it on a single lens :(  :(  ).

    Sony Store Germany (click to see it bigger):

    Sony Store Austria:

    Prize comparison for Austria and Germany: Sony Objektiv AF E 24mm 1.8 (SEL-24F18Z) | Geizhals.at Österreich
  2. Poki

    Poki TalkEmount Hall of Famer

    Aug 30, 2011
  3. jebuskrust

    jebuskrust TalkEmount Regular

    Sep 16, 2011
    Limassol, Cyprus
    you never know when you might be in for a little surprise...
    maybe it's a gift from sony for austrians which i find so nice people :) 
  4. Poki

    Poki TalkEmount Hall of Famer

    Aug 30, 2011
    Thanks, jebuskrust. :) 

    Yeah, I was actually VERY happy when I found it for this price - up to the moment I realized I shouldn't spend 800 Euro on a lens. ;( I probably try it out this weekend, but I really don't know if I "should hope" that I end up buying or forgetting it ...

    Oh, and Sony today corrected a typo on the austrian Sony NEX-7 website - now it says "Stilikone" ("design icon") again, not "Silikone" ("silicone"). :D  - So maybe the price isn't just a mistake by Sony?
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